Samsung announces 'Stay New' plans for Indian customers



Samsung has launched its 'Stay New' ownership plan for its flagship Galaxy devices. Under the scheme consumers will be able to purchase the devices under an attractive 18-month EMI scheme and also get an option to upgrade to newer models with the Easy Buy Back option.

The Stay New programme is applicable to the Galaxy Note 3, Galaxy Note 2, Samsung S4, Samsung S4 Mini, Samsung S3, Galaxy Tab 3 and Galaxy Tab 10.1. Under this scheme users can but the Samsung Galaxy S4 for less than Rs 2,466/- per month or an S4 Mini for Rs 1500/- per month.

Users can but the devices using credit cards from participating banks including HDFC Bank, ICICI Bank, Citibank and Standard Chartered and avail Samsung's 18-month EMI scheme.

"The launch of the 'Stay New' plan reasserts Samsung's commitment to make premium Samsung smartphone experience more accessible and affordable. The new plan is in line with our philosophy of bringing the exciting world of smartphones to Indian customers," Samsung Country Head (Mobiles and IT) Vineet Taneja said.

"We are targeting a significant number of new users joining the Samsung family with this category leading initiative," he said.


The Stay New plan will be launched in India from January 1 until March 31, 2014.


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By: Silky Malhotra

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