India to have 500 Million mobile internet users by 2017


India the third biggest smartphone nation is expected to have over 236 million mobile internet users by 2016, according to a new report by Internet and Mobile Association of India (IAMAI) and KPMG.

According to the India On The Go - Mobile Internet Vision Report 2015' by 2017 the country is projected to have over 500 million internet users. The report also highlighted that India's 2G user base will decline in the coming years with more and more customers shifting to 3G. There were over 82 million 3G subscribers by the end of 2014 and the number is expected to reach 284 million by 2017 end.

Ashvin Vellody, partner -- management consulting, KPMG, India, said, "It is imperative to connect Indians through the internet, of which the mobile internet will play a key role since reliable accessibility will be the killer app that will bind the internet ecosystem together, increase adoption and enable innovation in business models around voice and data services. 

"While the urban market has not reached its saturation point, it will be non-metros and rural India that will be driving the internet growth in India. And this is where mobile internet will play a pivotal role," Subho Ray, president, IAMAI, said. "The advent of low-cost smartphones, coupled with low mobile tariffs, has empowered consumers in the hinterland to use data connectivity and we will seeing more usage of internet from these areas in the months to come," he added.


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By: Silky Malhotra

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